Friday, July 19, 2019

Safeway Presents SCHOOL SPIRIT Campaign to Support 112 Local Schools

From our friends at Safeway...

Safeway Foundation and Safeway, continuing their tradition of investing in education in the communities they serve, will present the third annual SCHOOL SPIRIT back-to-school fundraising campaign, to benefit 112 K-12 public schools in Maryland, DC, Virginia, and Delaware.

From August 1-31, Safeway Eastern Division stores will collect customer donations at checkout to support school projects and supplies. Each store will collect donations on behalf of one local school.

“Safeway Foundation and Safeway believe that every student should have access to education that prepares them to succeed in school and life,” said Tom Lofland, Safeway Eastern Division President. “We’re proud to support our local schools.”

To kick-off the campaign, spirited pep rallies will be held at two Safeway stores. The events, which will be free and open to the public, will feature special guests, music, refreshments, and free gifts.

On August 1 at 12 PM, Baltimore Ravens’ alumni player Qadry Ismail, cheerleaders, and mascot Poe will show their spirit at the Canton Safeway pep rally at 2610 Boston Street in Baltimore, MD. Special guests will also include WBAL-TV Anchors Andre Hepkins and Ashley Hinson, and 98 Rock morning show host Justin Schlagel. Hampstead Hill Academy Principal Matthew Hornbeck will participate as well. Live music will be performed by the Marching Ravens Pep Band, and Dietz & Watson will be serving hot dogs and hamburgers.

On August 6 at 12 PM, Washington Redskins alumni player Santana Moss and Redskins cheerleaders will greet fans at the Petworth Safeway pep rally at 3830 Georgia Avenue, NW in Washington, DC. They will be joined by Fox5 TV’s Erin Como, personalities from radio stations WPGC, El Zol, and The Drive, The Washington Informer’s Publisher Denise Rolark Barnes, and El Tiempo Latino’s Managing Editor Rafael Ulloa. Theodore Roosevelt High School Principal Justin Ralston will also participate.

Partners supporting the 2019 School Spirit campaign include Washington’s WTTG-FOX 5, Baltimore’s WBAL-TV 11, Entercom radio stations El Zol 107.9 FM, WPGC 95.5 FM, and The Drive 94.7 FM, Hearst radio stations 98 Rock and WBAL NewsRadio, The Washington Informer, El Tiempo Latino, the Washington Redskins and the Baltimore Ravens. Safeway is proud to be the official grocery partner for both NFL teams.

About Safeway Foundation:
Safeway Foundation, part of Albertsons Companies Foundation, supports causes that impact Safeway customers' lives. Our stores provide the opportunity to mobilize funding and create awareness in our neighborhoods through generous contributions by our customers, our employees' passion, and partnerships with our vendors. We focus on giving locally in the areas of cancer research and treatment, hunger relief, education, veterans and helping people with disabilities. During 2018, Safeway Foundation in Safeway’s Eastern Division invested nearly $2 million in our neighborhoods. More information about Safeway Foundation can be found at