Tuesday, December 3, 2019

Soupergirl Soups Now Sold at Lidl Markets

The three Soupergirl flavors available exclusively at Lidl

From our friends at Soupergirl...

Lidl Grocery Stores Ladle Out Soupergirl Soups

Soupergirl selected as Lidl’s fresh soup provider at all U.S. locations

Soupergirl, the small-batch, all-natural, plant-based soup company, is now available at all 70 Lidl grocery stores in the Mid-Atlantic. Soupergirl developed three new flavors that are available exclusively at Lidl: Black Bean Chili, Lentil Sweet Potato, and Sweet Potato Leek.

After an extensive selection process, Lidl chose Soupergirl to provide fresh soup at every U.S. location.

"Lidl’s commitment to quality and health made partnering with Soupergirl a logical choice,” said Lidl senior purchasing manager Mary Tucker. “Soupergirl is a great local company whose soups fit perfectly into our efforts to add fresh and delicious, plant-based offerings to our customers.”

The fresh soups are now available at all Lidl locations up and down the East Coast, from Georgia to New York. In May, Lidl announced it will soon be opening its flagship location in Washington, at Skyland Town Center in Southeast DC. A full list of Lidl stores can be found on the Lidl and Soupergirl websites.

“We’re so excited to be working with Lidl. They are exactly the type of company we love to work with. From fair labor practices to responsible sourcing methods, they are truly a model retailer,” said Sara Polon, founder and CEO of Soupergirl.

About Soupergirl:
Soupergirl is a Washington, DC-based soup company with a mission to change the world, one bowl of soup at a time. Soupergirl’s soups are a fusion of modern flavors and old-fashioned cooking techniques that highlight seasonal, fresh ingredients. Founded in 2008 by a mother-daughter duo, the company cooks small-batch, hand-crafted, all-natural, plant-based, healthy, delicious, certified kosher soups that are available up and down the East Coast. Soupergirl soups are sold at Whole Foods, Costco, Giant, Peapod.com, Wegmans, Lidl, and other natural food stores throughout the Mid-Atlantic region. Soupergirl proudly ships its Souper Meals packages nationwide. You can also visit Soupergirl directly in either of two retail locations in Washington, DC. Soupergirl’s founders have been featured regularly on national television, including ABC’s Shark Tank, NBC’s Today Show, and CBS’s The Dish. To order and learn more, please visit: https://soupergirl.com.

About Lidl:
Lidl operates 10,800 supermarkets in 32 countries, employing around 287,000 employees globally. It opened its first store in Germany in 1973, and has since expanded throughout Europe and the world. Lidl offers customers the highest quality fresh produce, meat, bakery items and a wide array of household products at the lowest possible prices. Lidl first established its U.S. headquarters in Arlington, Virginia, in June 2015, and today sells its award-winning products in more than 70 stores across nine East Coast states. For more information, visit www.Lidl.com.